Energy Pulse 2007

COMPREHENSIVE SURVEY
Energy Pulse® 2007:
Where American Consumers Stand on Renewable Energy, Conservation and Energy-Efficient Products, Services and Homes
Price: $2000

Energy Pulse is an annual national consumer market study that gives you data and insight into how American consumers really feel about increasing energy prices and energy-efficient products and services.

You'll learn:

  • What they know and understand about energy issues
  • Whom they hold responsible for high energy prices
  • What products and services they are most likely to buy
  • What messages reach them most effectively
  • What motivates them to change their behaviors

To purchase a copy of this survey,
contact the Shelton Group at 865.524.8385
or buy now online.
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  • 69 percent of respondents said that they would choose one home over another based on energy efficiency—down from 86 percent in 2006.
  • 56 percent said they felt positively about the term “green,” though focus groups also indicated skepticism over such terms in packaging or positioning.
  • 81 percent acknowledged that reduced energy consumption, in addition to increased energy efficiency, is the best solution to high energy prices.
© 2008 SHELTON GROUP